Exploring the: Automotive Zone
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- Acura: Getting Back to Engineering
- Although it was the first Japanese luxury brand in the U.S. market, Acura has not gained the sort of traction that a first-mover might achieve. So with the ILX and new RDX it is working to improve its momentum.
Article Published: 4/25/2012
- Adrian van Hooydonk on Design
- Not only must the head of BMW design keep the tradition alive for the main brand, Adrian van Hooydonk is also tasked with creating mobility for the future, as represented by the new i sub-brand—to say nothing of helping drive forward MINI and Rolls-...
Article Published: 3/22/2012
- The Fisker Karma: A Real Car with Real Design & Engineering
- When a designer creates a company, chances are that the product is going to be exquisite, not mass-market. Which is exactly what Henrik Fisker has done.
Article Published: 3/22/2012
- How Hyundai Continues to Advance: The 2012 Azera
- Achieving success in the market isn’t something that happens by chance. There is strategy. Commitment. And product. Hyundai is delivering on all fronts.
Article Published: 3/22/2012
- Max Wolff: Leading Lincoln Design
- “Lincoln, by its nature, is always going to
be an American luxury brand,” says Max
Wolff, its director of Design. Wolff, by the
way, comes from Australia.
Article Published: 2/24/2012
- Looking @ the 2012 Honda CR-V
- Introducing the fourth generation of the compact crossover that has perennially been a favorite the world over.
Article Published: 1/26/2012
- Lexus GS: Four Things
- The 2013 Lexus GS is the fourth generation
of the vehicle. And this time it is designed
and engineered to represent what Lexus group vp Mark Templin calls “The new Lexus.”
Article Published: 1/26/2012
- Engineering the 2012 Hyundai Veloster
- Sure, it looks like nothing else on the road. Yes, there is a cleverly hidden third door. There’s plenty of tech on the inside. It drives like something a couple segments above. And the MSRP is incredible. Go figure.
Article Published: 11/14/2011
- Mays on Design
- A veteran designer talks about global design, national design and why he doesn’t follow trends.
Article Published: 11/10/2011
- How the Chevrolet Sonic Proves Times Have Changed @ GM
- As vehicle manufacturers begin to focus on global products, small
cars take on a new emphasis. And the 2012 Chevrolet Sonic is a new global car, one that is representative of GM’s new competitiveness.
Article Published: 11/10/2011
